Media Centre: Press Release
NDS and DOXTV Deliver Push VOD and DVR Services to China Cable Network
- Hainan Cable (China Cable Network) selects NDS and DOXTV for Push VOD and DVR services
- NDS solutions deployed include VideoGuard® , MediaHighway®, and XTV™ DVR technology
- Partnership provides Hainan Cable subscribers with access to 1,500 hours of HD content
BEIJING, CHINA — February 16, 2011 – NDS, the leading provider of technology solutions for
digital pay-TV today announced that it is working with Chinese TV service provider DOXTV, to launch a range of value-adding services including HD Push Video-On-Demand
(VOD) and Digital Video Recording technology (DVR) for China Cable Network subscribers in Hainan province.
Hainan Cable have selected a host of NDS solutions including VideoGuard® conditional access, MediaHighway® set-top box software and XTV™ DVR technology with Push VOD functionality. The operator is also deploying an Electronic Programme Guide (EPG) developed by NDS and DOXTV.
With consumers demanding more sophisticated TV viewing, NDS XTV DVR technology, already deployed in 35 million homes globally, will provide Hainan Cable subscribers with advanced functionality, including the ability to simultaneous record two programmes or watch one whilst recording another and schedule to record an entire series with the ability to pause live TV and fast forward or rewind recorded content. XTV is already integrated with more than a dozen STBs and multiple chipset vendors, reducing the time to market and cost for operators.
Wang Gang, Vice General Manager, Hainan Cable, said: “As a leading supplier of pay-TV solutions and with a proven track-record in China, NDS is the natural choice to enable us with the technology to enrich our subscriber offering. We are confident that the partnership will enable us to deliver a truly compelling service.”
The partnership with NDS and DOXTV will bring 1,500 hours of HD content from major international studios, exclusive to DOXTV in China, to Hainan Cable through the new Push VOD service. DOXTV holds the rights to a broad array of blockbuster movies, popular series, and educational content — both international and local — in standard definition and HD.
Sue Taylor, Senior VP, GM, and MD of Asia Pacific, NDS, said: “The cable industry in China is embracing the marketing opportunities presented by DVR and Push VOD services, and consumers are demanding more content with new functionality. Offering the latest premium HD content with these new services will help Hainan Cable to expand its subscriber base and increase revenues.”
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| NDS |
| Amy Lucas |
T: +44 20 8476 8243 |
| Corporate Communications |
alucas@nds.com |
About China Cable, Hainan branch
China Cable — Hainan branch is the cable operator in Hainan province under China cable, with two way network and unified head-end system to develop full services for its subscribers in the province. It consists of 14 cable operators in Hainan province. See http: http://www.963999.com/index.asp for more information.
About DOXTV
DOXTV is the leading value-added TV service provider in China. DOXTV provides high-end subscribers with a full range of films and television entertainment through the development of an advanced digital TV service. DOXTV is also operating a digital pay channel nationwide, featuring international movies, TV series and entertainment
programming. DOXTV programming includes content from Universal Studios, Fox, Sony, Paramount Studios, Time Warner, Disney, BBC and The National Geographic Channel.
See www.doxtv.cn for more information.
About NDS
NDS Group Ltd. creates the technologies and applications that enable pay-TV operators to securely deliver digital content to TV STBs (set-top boxes), DVRs (digital video recorders), PCs, mobiles and other multimedia devices. Over 75 of the world’s leading pay-TV platforms rely on NDS solutions to protect and enhance their businesses. VideoGuard® is the world’s market-leading conditional access (CA) and digital rights management (DRM) technology, currently deployed on 145 million active devices, and safeguarding pay-TV service revenues exceeding $50 billion. NDS middleware, including MediaHighway® which enables a host of advanced services for subscribers, has been deployed on 171 million devices. NDS DVR technology, centred around XTV™, leads the global industry with 35 million units deployed. (Deployment figures as of 31st December 2010).
Headquartered in the UK, NDS remains committed to investing in R&D with over 75% of its employees dedicated to pioneering work at development centres in China, Denmark, France, India, Israel, Korea, UK and US. NDS has also implemented a host of initiatives aimed at reducing its carbon footprint and helping digital TV subscribers reduce energy consumption.
NDS Group Ltd. is a private company owned by the Permira Funds and News Corporation. See www.nds.com for more information.
Read about the latest developments at NDS and in the pay-TV industry in World Vision.
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